Notice at Collection

California Pacific Homes’ Notice at Collection

Revised September 1, 2022

Information We Collect

California Pacific Homes (“CPH”) respects your privacy and is committed to protecting it through our compliance with a Privacy Policy. CPH’s Privacy Policy describes the types of information we may collect from you or that you may provide when you visit our Website www.calpacifichomes.com ("Website"), information we may collect through our other business dealings, as well as our practices for collecting, using, maintaining, protecting, and disclosing that information. Please read that policy carefully to understand our policies and practices regarding your information and how we will treat it.

The following table describes the categories of sensitive personal information that we collect from you through your use of our website, and whether we sell or share your sensitive personal information.

Category	Examples of Personal Information Collected	Do we sell or share your Personal Information?
Identifiers	Name, alias, postal address, unique personal identifier, online identifier, internet protocol address, email address, social security number, driver’s license number.	Share Only
Information described in the California Customer Records Act	Name, signature, social security number, address, telephone number, passport number, driver’s license or state identification card number, employment, employment history, bank account number or any other financial information.	Share Only
Commercial information	Records of personal property, products or services purchased, obtained or considered, or other purchasing or consuming histories.	No
Internet or other electronic network activity	Browsing history, search history and other information regarding your interaction with our website.	No
Geolocation Data		No
Professional or employment information		Share Only

The following describes the business or commercial purposes for which all above sensitive information is used:

To present our Website and its contents to you; to fulfill or meet the reason you provided the information. For example, if you share your name and contact information to request additional information or marketing materials, we will use that personal information to respond to your inquiry. If you provide your personal information to purchase a home, we will use that information to assist in the sale of the home. We may also save your information to facilitate warranty requests; to provide you with information, products, or services that you request from us; to place you on interest lists or VIP lists for direct marketing, including e-mail blasts; to verify funding, lending and referral payments; to refer you to a prequalification process; to monitor your behavior, with respect to geolocations; to assign a demographic to an individual once they have made a purchase; to conduct sales and marketing analysis; to determine important factors influencing a customer’s purchase; to fulfill any other purpose for which you provide it; to notify you about changes to our Website or any products or services we offer or provide though it; in any other way we may describe when you provide the information; for any other purpose with your consent; to comply with legal requirements.

The following table describes the categories of sensitive personal information that we collect from you through your use of our website, the business or commercial purposes for which such sensitive information is used and whether we sell or share your sensitive personal information.

Category	Examples	Do we sell or share your Personal Information
Social security, driver’s license, state identification card or passport number	Social security, driver’s license or state identification card.	Share Only

We will retain your personal information and your sensitive personal information for as long as necessary to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements. To determine the appropriate retention period for personal information, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure of your personal information, the purposes for which we process your personal information, whether we can achieve those purposes through other means, and the applicable legal requirements.

We may sell or share your personal information. If you do want us to do so, please click on the following link: https://www.calpacifichomes.com/consumer-rights-request/

We allow the following third parties to control the collection of personal information for our benefit: Google Analytics.

You can read information about how Google Analytics may use your data at http://www.google.com/policies/privacy/partners/, Google’s Privacy Policy at http://www.google.com/intl/en/policies/privacy/, and Google Analytics Terms of Use at http://www.google.com/analytics/terms/us.html.

You can opt-out of Google Analytics for Display Advertising and customize Google Display Network ads by changing the ad settings at https://support.google.com/ads/answer/2662856. You also can opt-out from being tracked by Google Analytics in the future by downloading and installing Google Analytics Opt-out Browser Add-on for your current web browser at https://tools.google.com/dlpage/gaoptout/.

We value your privacy.

CPH’s Privacy Policy can be found at www.calpacifichomes.com/about/privacy.php